16th Mar 2007
Future work
I’ve read lately that retail chain Best Buy is far into a new pilot program where employees get to work whenever they want. They can come and go as they please, as long as their targets and task deadlines are met. There is a hidden bonus here (aside from boosting employee engagement) – targets and tasks need to be thoroughly defined and tracked for the program to work. Both managers and employees have a good incentive to work those parameters out.
The pilot is being expanded from HQ staff to the retail floor. The assumption is that today’s workers can manage their own time, coordinating shifts with fellow employees and working together to meet store targets.
I find the experiment to be very interesting in a Web 2.0 kind of way. What Best Buy is basically doing is to shift power to the worker down the chain. That’s exactly what W2.0 does for the internet user. It shifts power down the chain, making each person a contributor.
Because of this conceptual similarity, I’m wondering how Web 2.0 (or Enterprise 2.0, to be exact) can facilitate this transition at Best Buy. The article didn’t include any data on the kind of IT in place to support this shift in employment dynamics, but it stands to reason that such infrastructure is required.
Furthermore, the assumption that employees have the responsibility and capability to manage themselves as contributors is very exciting to me. Is this shift in mentality that characterizes today’s younger employee the result of growing up into a social internet? Or is the social internet a result of these attitude changes, and if so what caused them in the first place?
Hi
Can you post a link to the originl article?
Sorry, must be getting sloppy
I’ve added the link to the post above.
Also, here:
http://money.cnn.com/magazines/business2/business2_archive/2007/03/01/8401022/index.htm?section=magazines_business2
No worries, mate!
Thanks